Dance queen Hyuna has recently returned with her new album featuring the singles I'm Not Cool and Good Girl -  both packed with cool choreography and fun fashion that's she's known for you. I loved her look so much in I'm Not Cool that I wanted to try my hand at it as well as some of her most iconic looks from Bubble Pop and Red

Let me know what you think in comments! If you'd also like to try her look click the image photos below! Also check my YouTube video to see the whole process of styling like Hyuna as well as TikTok video below!

*post contains affiliate links :)

The men of SHINee have returned with their new album & single Don't Call Me. With Taemin wrapping us solo activities and Key, Onew and Minho recently finishing their military service, the group quickly banded together to create their next iconic comeback. Don't Call Me serves a streetwear look we haven't seen from the guys in a while to go with the hip-hop based dance song. Since this comeback is all about not defining SHINee with one painted brush I wanted to reminisce on their myriad, iconic, non-defining looks they've served us over the past decade. 

What are your favorite iconic SHINee looks? Let me know in the comments!

This Black History Month I wanted to highlight some of my favorite black creators. Each and every one of them are about uplifting anime, gaming and or Kpop centered POC voices. These ladies are friends/supporters in real life and online so I'm so excited to show MY support to these amazing creatives!

Please click the links below to follow and support these women. And if YOU have a favorite Black Creator be sure to add their name and links in the comments!

February 19, 2021

10 Year Blogiversary

Back in Feb 2011 this blog started out as The Pink Fashion (and I the Pink Fashion Ninja :D) where I shared my favorite fashion pieces in college. It quickly transformed into a Hallyu oasis reviewing the coolest fashion from 2nd Gen Kpop artists and actors. 

The Pink Fashion Ninja was also a way for me to share my experience of moving to South Korea for the first time. I moved right after college at the young age of 22 and experienced so much of my life there - in which so many of you experienced with me through every YouTube video and blog post. 

Unfortunately throughout the last 5 years I've only blogged every so often and pretty much stopped YouTube due to life but I always had a yearning to be able to give the love I used to give this blog.

Fast forward to today and I've rebranded as Sweet x Aesthetic by April Jay. I'm now at a time in my life where I can work full time on my blog, social media and Etsy shop. My creativity has returned after being stagnant for so many years so I'm so excited to share all I have in store. 

I also created a 30 Day Content Challenge that starts next week so if you'd like to stay up to date on all things April Jay / Sweet x Aesthetic, SUBSCRIBE by email on the side bar or follow me on any of my social medias. 

YouTube: April Jay
TikTok: AprilJay88
IG: @April_Jay88
Etsy Shop: Sweet x Aesthetic Shop
Etsy IG: @SweetxAestheticShop
Twitter: @April_Jay88
Facebook: April Jay
LinkedIn: April Jay
Pinterest: AprilJay88

I'd love to know when you first started following Sweet x Aesthetic/Pink Fashion Ninja? 
Let me know in the comments or by email at <3

The title pretty much sums up this post: if you haven't seen any of these shows -  you're missing out! Korea has been producing the most innovative and fun shows for the past decade and shows no sign of stopping. So here are my top 5 favorite Korean shows you should watch right now. Seriously, go ahead and open the Netflix tab.....right after you're done reading this post of course. :)

Share this post with your friends and have a binge party!

1. Space Sweepers

- Movie, Sci-fi

Starring Song Joong Ki, Kim Tae Ri, Jin Seo Kyu and Yu Ha Jin, Space Sweepers is South Korea's first sci-fi film. Personally I loved this movie for many reasons so check the video below for my full synopsis!



Hello peeps,

Today I'll be reviewing the Abib Heartleaf Essence Calming Pump from YesStyle. I'll be doing beauty reviews every Wednesday now so please look forward to it. :D Use rewards code APRILJAY88 for special offers on YesStyle. :)


My Fav Korean beauty item omg**Link to review in bio#fyp #skincare #myskincareroutine #koreantiktok #TrulyGlowingSelfieLove

♬ 은하 오또케송 - 은비덕 BUDDY

What it is: Essence

Main ingredient: Houttuynia Cordata, a flowering plant native to South East Asia, that contains polyphenolic flavonoids that exhibit anti-inflammatory, antioxidant and antibacterial properties.  

How to use: 2-3 pumps after cleansing and toner

Hello again! This week we'll check out the Spring 2021 Runway from Virgil Abloh's OFF WHITE.

Again let me know your thoughts and if you agree with the list!

Click below to check out previous editions:



1. Bam Bam of Got7 stunting in this yellow jacket at an awards show.


Every year February 14th either brings joy to our hearts or an eye roll. Whichever lot you're in it's at least a time to stuff our faces with decadent chocolates and some good movies. This year I'll be home but it didn't stop me from creating some sexy and fun Vday looks featuring outfits from


Glam Serve

For my glam look I went with the Emerald Bardot Cowl Neck Ruched Midi Dress with a black and gold belt from Shein. I really loved this dress and how it fit my body. Out of all the dresses I felt this one was the best match for a Vday outing.

February 06, 2021 in

90's Love

If you're either a 90's kid like me or currently experiencing the 90's aesthetic for the first time: one thing's for certain - it was one of the most awesome decades ever! From the fashion, dial up internet culture to the iconic hits - how can one NOT be obsessed with the 90's? 

So to pay homage I wanted to rewind back in time and show some of my favorite looks of the decade. 

Let me know what your favorite things from the 90's were in the comments!

Music and fashion are synonymous with each other: one can't exist without the other - that's a fact. In this generation Kpop is probably the most expressive when it comes to the two. Now obviously it was greatly inspired by the 80's, 90's and so on but when it comes to today's time - Kpop is doing it like no other.  From local designers in Seoul to French Couture: Korean stars rock it all. So here's a list of of my favorite looks from the latest runway shows that I know we'll be seeing on our favorite K stars this year. 

This edtion we'll be checking out the Spring Couture from legendary Italian brand Valentino.

Check out the list and let me know if you agree!


1. Taeyang of BigBang, BM of Kard, or ANY Kpop boy group dancing in this gold hoodie for a music video.